Tuesday, January 5, 2010

First Topic- BLOGGERS!



The internet fashion community quietly snickered when the New York Times wrote about fashion bloggers in the front row. This seemed to be news to them. This article bounced around for days and not in a cool way. It was like they had awoken from a Snow White sleep and the fashion media game had changed! In real life, there are interesting points- not that Tavi will be editor-in-chief of Vogue next week- but the ideas of immediacy and youth (freshness of eyes) vs. age (and experience and knowledge of fashion) have been questioned.
So I ask:
- will we stop reading magazines or will the big pretty pictures always compel us?
- will magazines have to continue to do their "memo" pages when we already know about this stuff (read it on the internet) and focus more on the fantasy of fashion?
- what is aimed at who? Obviously there are those who trawl the internet more frequently than others- does it matter?
- will we listen to a quirky 13 year old talk to us about fashion? I mean, what does she know? Or does she?
- what do we learn from blogs? Do we care or they for entertainment purposes only?

Discuss

Here's the NYT article

2 comments:

TERRY said...

I think (my favorite) magazines are wonderful works of art and a great commentary on society as a whole, so I for one hope they never stop making them.
I like Tavi, I think she is smart and obviously is obsessed with fashion, which is not exactly rocket science. I think it is completely legit for her to have an important view on fashion because she has so much more time than normal adults do examine it to the degree that she does. As much as I think having a sense of history and place is important, fashion is fueled by innovative, new ideas, and teenagers have always been at the front (rock 'n roll, hello).
And I think blogs are entertaining, but your is the best:)

Jayne Mountford said...

I agree with TERESA! Fashion has become a dirty word and the only way we can "clean it up" is by putting the fun back in, if that means following the style files of a 13 year old then so be it! She's totally cute. The fantasy of fashion is an essential element. Who could resist Alexander McQueen's S2010 collection? Totally unwearable unless your name ends in GaGa but sheer perfection all the same. Who ever mandated that they Runway had to reflect real life? or Magazines for that matter. What I would like to see is the following: All of the women's fashion magazines go to online-only, Glamour, Cosmo, Lucky et al have no need of a print version. On the other hand, the Vogues (Italian, UK, French, American et al) remain in a print version as collectables (like the Black Issue) No need to be every month. By the time this all comes to pass hopefully we will all have E-Readers and everything will be available on them